The new MMS tag line is “message delivered”, which is what MMS has done and will always do for medical marketers past, present, and future. From direct mail to email to the future of communication delivery, MMS continues to be on the leading edge. MMS is dedicated to providing high-quality service with a high-quality product so you can reach high-quality prospects.
Three concepts were involved in the creation of the new MMS identity:
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The first concept was the message. It was essential to create an icon relevant to the nature of the business. In its more than 80 years of existence, MMS has continuously reinvented itself to meet the ever changing needs of message delivery, from direct mail, to email, and in the future...whatever comes.
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The second concept involved color. We chose colors representing the character, personality and nature of the business. Orange not only brings with it a recognizable comfort from the past identity but connotations that include vitality, optimism, friendly and communicative. Purple, the secondary color brings with it connotations that include expressiveness and creativity.
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Finally we have the third concept. Lower case letters for the name. Lowercase lettering is more personable and approachable.
What’s New for You?
We hope our new corporate identity will deliver our message to you: that we are here to ensure your message is delivered via email and other direct marketing media to healthcare professionals in the most efficient and effective manner possible, so you get maximum reach and maximum return on investment (ROI). For more information, contact your MMS Business Development manager at 1.630.477.1559 or sales@mmslists.com, or go to our Web site at www.mmslists.com. Follow MMS on Twitter @mmsemail.
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